Dr. Ruthless: Shouting It Out For the Media!

Attention Media– if you want a fresh voice in women’s self defense call me!

Schooling women in ancient skills, attitudes, and warrior wisdom since 1986!   

From no-nonsense fight-back skills to the inner tools and emotional dimensions of self defense; from the larger issues of violence against women to controversial topics such as why women must embrace (not shun) their killer instinct. I can address it all with intelligence and panache. Le’ts shout it out!

Press Release Below–followed by additional talking points. 

Discovering the Dr. Ruthless Difference:

“It’s Not The Size of the Woman in Fight, It’s the Size of the Fight in the Woman”

AMHERST, MA – You know Melissa Soalt (AKA “Dr. Ruthless”) as the go-to expert on self defense from THE VIEW, NBC Nightly News, Huffington Post, Self, Marie Claire, The Wall Street Journal, CosmoGirl, BUST and more, where she’s shared her expertise with countless women via her no-nonsense “Dharma of Defense” – a brand she evolved from decades of immersion in the study of self defense and the female warrior mindset. Now, Soalt takes us deeper into the primal ferocity zone – a place, she says, all women need to be to recover the lost skill of “pulling ferocious from fear.”  It could save your life!

“Female socialization – ‘nice lady behavior’ – actually puts you more at risk with aggressors and criminals,” says Soalt in her blog at Forbes.com, “Being Nice Can Kill You.” Soalt points out that successful fight-back self defense often hinges upon the unspoken truth that far beyond technique, women must harness their “inner ferocity” and “maximum yang” powers if they are to effectively fend off assailants. And this is vital: When nothing else will do but counterattack, women must be ready to spring into action, using their bodies and whatever tools they have at their disposal but most importantly understanding this nugget of warrior wisdom: Regardless of technique, you ARE the weapon, the delivery system! All women have the innate capacity to be dangerous defenders, says Soalt, but in many ways this goes against social mores and traditional female mandates.” See below for the full blog entry and to learn more about “The Dr. Ruthless Difference:

http://www.forbes.com/sites/shenegotiates/2012/06/21/being-nice-can-kill-you/.

Soalt also makes a splash this summer with her latest appearance on Investigation Discovery’s “Dates From Hell,” in an episode focusing on a remarkable rape-escape, set to air July 11th, 10 p.m. EST. http://investigation.discovery.com/tv/dates-from-hell/episodes/ Here, Soalt not only imparts smart fighting strategies but addresses the classic predatory mindset and tactics of a would-be rapist, gives behavior clues that often precede a violent attack which should never be ignored and discusses the stages of an attack. “Teaching women the innate skills to manage fear and adrenalin, and harness their terror, is as important as teaching women to tap into their warrior selves,” she reiterates.

Never one to shy away from bold statements, Soalt is a triple threat – an award winning self defense expert, a former psychotherapist and a Black Belt Hall of Fame recipient. Her message and method of reducing risk, of practical and forceful strategies that work regardless of a women’s size and her proven tips and how to’s have been hailed by law enforcement, street fighters and feminists alike.

Here’s a smattering of the buzz surrounding Soalt:

  • “Every once in a while someone comes along and not only leaves an indelible impression on you, but also changes the way you perceive yourself and your place in the world. Women’s self defense expert Melissa Soalt is one such person… Dr. Ruthless has a lot to offer the world.”   Black Belt Magazine

  • “If you’re Melissa Soalt aka Dr. Ruthless you preach the gospel of low-down, dirty, eye-gouging, groin-crushing, go-for-the-throat self-defense tactics for women. You take your 25 years of training and combine it with your insights as a former psychotherapist. You come up with a potent message to women that constant fear is a crippler, and that you can learn how to fight like a warrior– or a mad dog– always keeping in mind that fleeing, if possible, is your best defense.” Politics Daily (now part of Huffington Post Media.) 

  • “Dr. Ruthless KICKS ASS!” BUST Magazine  

Here is a sampling of lifesaving info that Soalt can share with your audience:

  • Practical assault deterring methods and explosive fight-back skills to facilitate escape, capitalizing on the body’s fight and flight response and minimizing freeze or panic.
  • How to morph your body into a decisive weapon and weaponize! How to use the environment and handy objects. Soalt’s formula: “Whaddya got?”
  • Resist or submit–what the data shows and Soalt’s decades of perspective
  • Use ALL the feminine wiles…where to put your focus, how to collect yourself inside and how to use trickery and deception to create openings and opportunities
  • Occupy your hips! Learn to generate maximum power from that part of the body we love to loathe!
  • Lay it on us, Dr. Ruthless. Does size matter? Yes…and no! Fight “smart” and use your strengths against vulnerabilities. Ask Soalt how!

In addition to her expertise Soalt is also a woman who has fended off attack with stories to share. For more information on Soalt, including media appearances, seminar offerings and her Fierce & Female DVD, please visit: http://www.dr-ruthless.com/index.php

ADDITIONAL TALKING POINTS:

First lines of defense. The nuts and bolts” — from danger recognition to body language,  boundary setting, and verbal skills to how lowering your center of gravity IS a deterrent.

Fight back and RAPE DEFENSE skills— attacks against women happen at intimate “hot breath on your face” range. To counterattack and counter the terror we need explosive gross-motor “in-fighting” tools. I’ll share practical moves, addressing PRIME targets and  WEAPONS for stand-up, pin and rape-specific positions. The goal is to disable and escape. (Did you know: the EARS make great handles and targets….More!)

The emotional and mind-setting skills to manage FEAR and remain focused in the MOMENT OF TRUTH when adrenaline and emotions flood your system, potentially producing panic. Seconds count– be there!

Clear the path: Why you MUST overcome the fear of injury and reconcile spiritual and moral conflicts in order to effectively go primal in self defense. Decide in advance: What is worth fighting for? What is uncompromising and non-negotiable? Where do YOU draw that line?

How and why FEROCITY is a superpower.

Understanding predatory tactics and progressive stages of attack. Predators are masters of deception. I can highlight specific behaviors and address “testing” and indicators that typically precede attack. Once a sexual predator gains a woman’s trust and  measure of calculated control, he will “close the deal” by using his greater size, strength, and displays of aggression- in essence, TERROR TACTICS– to gain compliance and control. These stages can happen in one night, or over weeks or months.

How to USE  the environment in self defense— beyond “get your keys or a pen in your hand” there are myriad ways to use walls, counter tops, surfaces and furnishings in your defense – as shields, weapons and barriers. Own your world!

Controversy! How facets of Pollyannaish New Ageism con-conspires in the pacification of women furthering the disconnect from our baser survival selves.

Dr. Ruthless can also address special-focus groups: from tweener and teen safety to female journalist training in sexual assault prevention- a topic she has been cited on- to deeper cultural dialogue around the FEMALE use of violent force and why the learning of radical self defense is NOT victim blaming, but a vital yet often overlooked tool in combating violence against women.